Franklin Jonas Is Bringing Back the Magic of Fan Connection - One Pop-Up Set at a Time

Article Contributed by Rebecca McDevitt

Franklin Jonas is currently touring with his brothers, playing massive rooms night after night. But before the doors even open, he’s outside the venue with his band hosting intimate pop-up sets that feel like community gatherings. These aren’t secret, random moments either. He posts on Instagram ahead of time so fans know exactly where to find him. It’s intentional. It’s thoughtful. And it’s rare.

Franklin Jonas performing outside of Prudential Center in Newark, NJ - Photography by Rebecca McDevitt (IG: @rebeccajeanlimitedphotography)

We saw it firsthand at the Prudential Center in Newark, NJ. Before the show, Franklin came out with nothing but his band and a smile, and within minutes there was a small circle of fans completely locked in. Someone requested “New Girl,” one of his older songs, and without missing a beat, he was locked in, and singing with her. No hesitation. No “I don’t play that anymore.” Just genuine connection and pure love for the people who showed up.

That’s the thing about Franklin: he doesn’t treat these moments like obligations or content opportunities. He treats them like conversations. He listens. He interacts. He shares stories. He makes everyone feel like they’re part of something instead of standing behind a barricade watching it from a distance.

Franklin Jonas performing outside of Prudential Center in Newark, NJ - Photography by Rebecca McDevitt (IG: @rebeccajeanlimitedphotography)

While most artists on major tours are tucked backstage until stage time, Franklin is building a second, smaller stage outside the venue — one built on community, not production. It’s scrappy, sweet and human as hell.

And honestly? It’s something we wish we saw more of from rising artists. Not because it’s trendy, but because it’s the kind of connection that fuels long-term artistry. Fans remember moments like that forever.

Franklin Jonas performing outside of Prudential Center in Newark, NJ - Photography by Rebecca McDevitt (IG: @rebeccajeanlimitedphotography)

What we love about this, is that Franklin is opening a space for people to feel seen. And that’s the rise we want to root for.

Franklin Jonas’ new song “Break The Levee” is out November 26th on all streaming platforms.

Stream “Road Soda” & “Village Liquors” now on all streaming platforms!